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ABOUT US

We create activewear that makes you feel like a boss, so you can own your movement.

Launched in April 2018 and based in New York City, we're on a mission to create fashion-forward, high performance clothing catering to a wide array of body types and coverage needs. Our name "cróga" means "brave" in Gaelic, and that is exactly who we make clothing for: badass athletes who move with passion and live with authenticity. We aim to keep you super fly before, during and after your workouts!

ABOUT US

We create activewear that makes you feel like a boss, so you can own your movement.

Launched in Summer 2018 and based in New York City, we're on a mission to create fashion-forward, high performance clothing catering to a wide array of body types and coverage needs. Our name "cróga" means "brave" in Gaelic, and that is exactly who we make clothing for: badass athletes who move with passion and live with authenticity. We aim to keep you super fly before, during and after your workouts!

OUR TEAM


Kelly McLaughlin

Owner & Designer

With a background in design, advertising and fitness, Kelly left the corporate world behind to start Cróga, focus on her acting career and give lots of smooshes to her team.

Chai Kittea Latte

Head of Production

A connoisseur of quality, Chai uses his floof paws to inspect all packages.

Bear

Head of Strategy

A slinky movement enthusiast, Bear strongly believes in meditation as a planning tool.